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Lessons from a $10bn pivot

Survival in business isn’t just about having a great idea – it’s about knowing when to double down, pivot or completely rewrite the rules. Whether it’s re…

5 min read

How X cracked fact-checking

This week’s roundup is packed with insights on what it really takes to build something valuable – whether that’s a brand, a business or just an outreach a…

5 min read

AI at full throttle – what businesses must do next

Ever feel like business advice swings between “embrace the chaos” and “meticulously optimise everything”? Well, this week’s edition delivers a bit of both…

4 min read

What investors really want to hear

If you’ve ever watched The Apprentice and screamed at the screen, “For the love of branding, NO,” then you’re in good company this week. We’re also talkin…

4 min read

How to start a presentation like a pro

Remember when pillow menus and monogrammed robes made hotels feel luxurious? Now they’re just basic. It’s a good reminder for anyone in business: if you’r…

4 min read

Why ‘pottering’ makes us more productive

Ever feel like business is becoming one giant paradox? You’re told to innovate, but also to keep it simple. Work hard, but take Fridays off. Leverage AI,…

4 min read

The power of visualisation

This week’s newsletter is all about fresh perspectives – whether it’s the surprising genius of the world’s worst investor, Garmin’s billion-dollar reinven…

4 min read

Could hustle culture be bad for your health?

Welcome to this week’s newsletter, where Aldi snowploughs are saving stranded pub-goers, podcasts are moonlighting as TV shows and the Big Mac is now doub…

4 min read

Is it time to hire an office influencer?

Now the first week back after the festive break is done, 2025 is officially in full swing. This week, we’re highlighting some of the ideas shaping the yea…

5 min read

Unlocking profit through the power of emotion

Happy New Year! As 2025 begins, it’s a clean slate – full of promise, potential, and the last of the festive chocolates. This week’s newsletter dives into…

4 min read

I read 57 trend reports, so you don’t have to

Opinions. So many opinions. It seems every business has been keen to share its thoughts for the year ahead but, unsurprisingly, not all of them are worthy…

5 min read

How LinkedIn replaced the long lunch

As 2023 winds to a close, it’s a time to reflect not only on the year gone by but also on the trends and ideas shaping our future. This week, we dive into…

5 min read
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Adam J. Graham
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Newsletter